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Using data: testing a new product
This is a problem solving lesson where students develop their understanding of the following areas:
Choosing a systematic way to collect and organise data including;
- constructing tables
- two-way tables
- frequency charts
and interpreting findings clearly and effectively.
Two new fragrances are about to be marketed. A designer has produced two designs for the packaging. A survey has taken place to establish reactions to both the fragrances and packaging designs.
The results of the survey are presented in the form of data sheets, showing male or female, together with the respondents reactions to the products. The task is to analyse the data sheets and recommend which fragrance and which packaging design to bring to market.
This is a problem solving lesson from the Mathematics Assessment Resource Service, a collaboration between UC Berkeley and the Shell Centre team at the University of Nottingham. Further information on the collection is given here.
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